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Humility Is The Key For The Deadlock Of Our Tourism!



We are a nation of pure natural bliss; our landscapes and biodiversity are amazing, we all know that. We have potentially the most beautiful places in the south asia, and our cultural eccentricity makes us even more attractive to travellers and adventurers from around the globe.

When people visit Nepal, they not only get to see our mountains and rivers, but they also indulge in our environment and lifestyle. It could be a simple festival or ‘jatra’ at Kathmandu, it could be a dance at a ‘rodighar’ at Ghandruk or it can be a meditation by the side of Bagmati, the visitors tend to blend into the ways of our native lives as they enjoy, learn and grow. Nevertheless, we shouldn’t forget that anyone who comes here from abroad expects to receive at least a minimum set of standards in terms of hospitality, accommodation and travel comfort. The major urban cities that ghatare also tourist destinations are anticipated to have efficient transportation on top of clean and healthy surroundings. This, however, has been a crucial tipping point in our context, which we’ve constantly failed to maintain ever since we realised the potential of tourism industry.

 This holds true to our rural tourist destinations too. If you’re a budget traveler, you’re sure to experience a rather strange approach towards you, especially on travel destinations in remote areas. The overlooking authorities like Nepal Tourism Board have failed to maintain a scientific and rational pricing for food and accommodation. It’ll not be surprising if we find a traveller complaining of not receiving the service value given the cost. Everyone wants to be treated humbly, and expects a minimum level of cleanliness when it comes to lodging and fooding.

 “They don’t even respond to you! The hotel owners don’t even find it necessary to clean your rooms or change your bedsheets. I’m not asking for a five star luxury, but for the cost I pay, (which is already too expensive) I want to be smiled at, served a well-cooked clean food; and I want to spend my night free of bed-bugs!” An avid traveler (name not revealed) shared her experience from her journey to a national park at western Terai of Nepal. “I don’t blame the people though,” she adds, “But shouldn’t the authorities be awaring and educating people about hospitality and sanitation? They disburse so much budget, but where does that go?” She’s infuriated.

This type of lack of attentive functioning has  let loose the monopolistic arrangement of lodges, hotels and restaurants across these geographically remote places. This might look like a rather trivial subject, but it holds a grave concern if we are to boost our internal and external tourism. People who run these businesses seem to be considering only money and nothing else.They need to be realised with the subtle aspects of rational behavior, of hospitality, of advantages of building a sense of satisfaction to their customers. I don’t mean to belittle or be too critical, I’m just pointing out to the holes of our tourism industry that need to be filled if we aim to be a tourist attraction of the 21st century.

These are just representative examples. There are a lot of improvements to be made for making our tourism and travelling more reliable, scientific and wide-ranging. From aviation upgrading, trekking safety to travel information systems, we can always find a way to be world-class. All that needs is a little bit of collective effort. Government can’t continue to be apathetic when it comes to monitoring the business ventures so as to maintain a comparatively equal rate. The eateries and restaurants by the highways are the first places this improvement can be carried on at. Additionally, promotion of agro-tourism, sanitation and cleanliness campaigns are some other points of intervention that can empower local stakeholders.

Every traveller takes back home memories of our places and people. Let’s be humble enough to respect their spirit, and in return learn and benefit from them.

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